Valentine's Day Gift Spending Increases
The average person will fork out $130.97 on Valentine's Day gifts, according to a national survey. That's up slightly from last year.
Love — and money — are in the air this time of year. Americans are expected to spend $18.6 billion on Valentine's Day gifts this year, according to the National Retail Federation, citing a survey by BIGinsight. That comes out to $130.97 per person, which is up from $126.03 last year. Perhaps not surprisingly, men will outspend women, with an average of $175.61 each compared to $88.78, according to the survey. While most of that spending is going toward significant others, 20 percent of people plan to buy a Valentine's Day gift for their pet. Yet there's hope for those who place a premium on quality time together instead of gifts. According to a study by Discover Financial Services, a majority of couples prefer to spend time together …
